Shopper Insights Manager

About our client:

About the role:

Key Responsibilities:

• Develop and execute insights programs to enhance shopper understanding and improve the decision-making process.
• Conduct qualitative and quantitative research to gather insights on shopper behavior, preferences, and trends.
• Collaborate with cross-functional teams including marketing, sales, and product development to integrate shopper insights into strategic planning.
• Generate detailed reports and presentations to communicate findings and actionable recommendations to stakeholders.
• Lead the analysis of shopper data, identifying key drivers of shopper behavior and experience.
• Monitor and assess market trends to inform company strategy and maintain a competitive advantage.
• Manage external research vendors and partnerships to ensure high-quality insights delivery.

Qualifications:

• Bachelor’s Degree in Marketing, Business, Analytics, or a related field.
• Strong analytical skills with experience in data interpretation and insight generation.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a team-oriented environment.
• Proficient in statistical analysis software and tools.
• Minimum of 5 years experience in shopper insights, market research, or a related area.
• Previous experience in a retail (Walmart and/or Sam’s) or consumer goods environment is highly preferred.
• Demonstrated ability to translate complex data into actionable strategies.
• Experience managing research projects from inception to delivery.

Salary & Benefits:

• Annual salary range of $120,000 – $135,000.
• Comprehensive health benefits including medical, dental, and vision insurance.
• 401(k) plan with company match.
• Paid time off and holiday pay.
• Opportunities for professional development and career advancement.

Match Point Recruiting is a leading specialist consumer packaged goods (CPG) industry executive search firm.

We work closely with CPG companies operating in Bentonville, AR, and the US markets on senior-level positions. Our top priority is helping clients find the best candidates for executive and leadership roles in various fields in the CPG industry.

We specialize in identifying and recruiting top-tier talent for executive roles in the consumer goods industries. Our expertise spans all C-suite positions (CEO, COO, CFO) and leadership roles in areas such as sales, marketing, supply chain, IT, and finance.

As a premier executive search firm in Bentonville, AR, we specialize in sourcing exceptional talent for Walmart and its vendors. Our comprehensive search process evaluates candidates not only on their proven track record but also on critical factors such as personality, work ethic, and cultural alignment to ensure an ideal fit for Walmart’s culture.

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